Erica T is a fine jewelry company which I co-founded and worked extensively on to create a luxury brand. I worked on the company's brand by designing the logo, business cards, and brand identity. I was in charge of product design as well. I also managed its social media platforms, taking charge of all photos and art direction.
I created many of the designs for Erica T Jewelry. Quite a few pieces were one of a kind, since the precious stones used were uniquely cut. I worked closely with our jewelers to communicate my designs and ensure design nuances were achieved.